Marketing is constantly evolving and changing, but at the moment, a few trends have been appearing more regularly. In this blog post, we’ll take a quick look at some of the most notable online marketing trends of 2017 so far. Hopefully, you’ll be able to take advantage of these new and exciting opportunities and become an expert marketer like Ronn Torossian in your own right.
This post is dedicated to big data, or instead of looking at why big data generated by all types of customer interactions is becoming a valuable resource for marketers. Big Data offers insights into consumer behavior that can help businesses deliver better customer experiences, leading to increased customer loyalty, engagement, conversion rates, and revenue generation.
This year has seen the rise of chatbots, which are computer programs designed to interact with humans via chat. Chatbots help marketers take a lot of time-consuming tasks away from employees and automate them instead. This, in turn, allows employees to focus on more critical and strategic studies for the business.
Chatbots can be used for several different things. They can help consumers search for services or products based on their preferences or perform transactions such as buying tickets to an event. Marketing teams can use chatbots to help engage with social media users by responding directly in real-time from the business’s Facebook page or Twitter account.
If you get the chance to check out all of the chatbot articles, do it. They’re a great resource.
There has been a lot of turmoil in the news recently related to fake news and trolls on social media sites like Facebook and Twitter. The use of bots on these platforms has become rampant, allowing spammers and trolls to spread fake news stories using these bots as their agents. There’s just too much money to be made for any social media network to stop the flow of such malicious content.
Social media is a valuable marketing tool for businesses. Still, it can also be dangerous because it can cause people to share misleading or inaccurate information that is then passed on by others without question or fact-checking. This leads to many problems we’ve seen with fake news recently. That’s why using social media intelligently is essential, following long-term strategies and doing everything you can to combat fake news and trolls.
As a business owner or manager, you’re probably busy running your business, ensuring everything runs smoothly and keeping up with all the employees, customers, and suppliers. You’re probably not as knowledgeable about new marketing trends as you would. However, it doesn’t mean that they can’t help your organization grow and get more profits from their efforts.
In conclusion, while the tips mentioned above and tricks may not be enough to satisfy your needs, you may find some helpful information in a more detailed book on online marketing trends.